Fairplay Service GmbH sees itself as a service company supporting its customers who represent a variety of sectors in the organisation and co-ordination of trade fairs, exhibitions and conferences.
The range of services offered by Fairplay Service includes the procurement and selection of flexible trade fair and exhibition systems, updating and production thereof as well as the entire logistics process associated with storage, transport and dispatch.
Within the framework of a relaunch, 2SBM developed a direct mailing campaign with letter, folder and reply fax. Other components included a campaign Web site and a film for the online order shop for flexible trade fair systems to supplement the mailing folder. The corporate Web site was also adapted to the campaign in terms of content and design.